Might as well make it 20 or 50 per month. Or, scrap the idea of trying to get 3 million at 5/year (after a year's cliff, which is wishful thinking that your app will even be relevant in the market of next year). Instead, get 2500 at 500 in a slice of the market that's actually willing to pay for value (like enterprise). Cut your expenditures to a third by shedding the people who don't live and breathe this thing and you only need a thousand customers to be sustainable. That's within the ballpark of sanity. But no. Instead it's "freemium".

Honestly, these days when I hear "freemium" I mentally translate it to "aquihire resume with a lottery ticket". Not that there's anything wrong with that.

I'm surprised they didn't go all-out and feature-tick the racing stripes.