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Worst. name. ever.


How so? Doesn't it represent that your data is safe, as it is "frozen", and slow to retrieve like a glacier?


I like the name too. An accreting mountain of preserved data.


BECOMING a business model?

The liars tend to win, because they make the superior claims. And for whatever reason, the customers can't give up on the idea that maybe this ONE outrageous promise, this ONE time, is actually for real.

It's like playing the lottery: Statistically you're better off running outside and screaming "THROW MONEY AT ME". But people still play.


> running outside and screaming "THROW MONEY AT ME"

On Sand Hill Road, these days, that seems to work.


It wasn't 10, honest. I just can't count. Which is why I use computers and stuff. They count gooder than me.


ya, they do count gooder... but they lack a sense of humor. ;)


A bit ironic that I mis-counted in the URL, I know. Sorry about that.


Also check out "Now You See It: Simple Visualization Techniques for Quantitative Analysis". Another great one.


Well, of COURSE as soon as I say we made it faster, we screw something up. It's some kind of blogging rule.


The same applies for when you have to demo something to your boss that you just tested 50 times, and of course it crashes on the first try when you demo it!


Don't mean to overhype, xamuel. For us non-geeks, this is pretty mind-boggling stuff.


Yup. The 'build it' approach assumes that having a blueprint means you're the best person to do the job.


Seems a little too clumsy for Google. I WILL say, though, that their PR handling of late makes them more vulnerable to this kind of BS. "Don't be evil" only works if you aren't, well, EVIL.


At, [insert airline name here], we care about you.


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