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I definitely think there's a discoverability issue there.

1. The Hosted CTA is the right-most one. People don't read that one. Eyes naturally go to the first CTA, and then compare it to the 2nd one. Based on the first 2, I expect the 3rd one to be another downloadable package, not a hosted option, so I don't read it.

2. The top nav-link is "gitlab.com" not "hosted service". If I don't know that gitlab.com is a git hosting service, I'll never look there.

3. As mentioned, features + pricing don't mention gitlab.com, so once you get off the front page, you lose any hints of a hosted option unless you know what the "gitlab.com" link is for.

4. The first headline that my eyes go to below the fold is:

  Self-hosted, scalable and updated monthly
That implies to me that "gitlab" is (exclusively) a self-hosted product, and isn't available as a SaaS option. Yes, it does also say "Or use our free SaaS GitLab.com" but you can't really expect people to read the text immediately below a headline that (effectively) says "not what you're looking for"

Right now, since you're advising people to go self-hosted rather than gitlab.com, that might all be working in your favour. But when you get the performance + reliability of gitlab.com sorted out, I'd strongly advise you to make the SaaS option a lot clearer.

(I realise that I could submit a patch to index.html, but I don't think my 10 minutes of hacking is going to get you to the best outcome)



I think you've described better than me why one might overlook certain things. I was far from clear on that when I originally wrote my post.




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