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Guffipedia: business jargon and corporate nonsense (ft.com)
1 point by chestnut-tree on Jan 22, 2016 | hide | past | favorite | 1 comment


There's also this 6 minute FT podcast on the worst corporate guff for 2015. McKinsey, Starbucks, Twitter, Alphabet all get a mention

http://podcast.ft.com/2016/01/04/time-to-get-stoked-by-the-y...

And perhaps I can add one too: reached out. This is used more by tech journalists than by businesses but it sounds very odd to me.

Instead of simply saying: we contacted acme corporation for comment, writers say we reached out to acme corporation for comment. When I think of the phrase 'reached out' I think of someone reaching out to another person in sympathy or support or friendship. That's why the idea of 'reaching out' to a corporate body sounds strange. Why not simply say 'contact' instead?




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