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Stripe Payments was Exhibit A of overcoming Schlep Blindness to come up with a killer value prop; looks like Stripe Atlas is Exhibit B.

http://paulgraham.com/schlep.html



That is exactly what I was thinking. Though I am not sure how Stripe will be able to focus on both these schlep problems considering their work isn't finished yet (expanding to all countries).


Expanding to more countries will be a problem. Take India for instance. Tons of regulations and you cannot do a recurring charge. It's easier for Stripe to get people to incorporate in the US and become their customer rather than try to expand to India, comply with all the crazy laws, and then accept Indian customers.


Nice observation. I wonder how rare it is for a business to nail more than one.




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