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In Britain, an advertising campaign for keeping your TV licence up to date carries the slogan: "It's all in the database".

I don't own a TV, yet regularly get threatening letters from their "database" saying "we know you're watching TV" and "we said we'd call". Meh.

(The government here seems to like this sort of thing. A recent long-running radio ad campaign went along the lines of "pay your car tax... you can't escape the computer". No, really.)



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