Each country is different, and some have still real milk, but the product was kidnapped many years ago by enterprises and EU regulations and is worse each year. The "whole milk" of today is equal as the advertised as "ultra-mega-skimmed milk" only a few years ago. Yes, people like it, because everybody likes water.

When I was child, we drank real milk, directly from the cow and just boiled. Is a totally different product, with lots of fat. Milk today has the same flavor as sucking a whitewashed wall.