I hate to say it but this is what SpaceX fandom often looks like. I don't think this invalidates Musk's approach, but even on these forums the SpaceX hype is unbelievable and the worst of the worst are usually low information fanboys who aren't really serious about space exploration or space science but like to jump on a bandwagon, as this video illustrates. I also imagine SpaceX marketing wants to surround Musk with young people to make him seem hip enough to constantly go viral in the largely millennial dominated social networks. It'll be millennials riding these rockets, not baby boomers or even gen-x'ers, who be in their 50's by then. Space exploration is a young person's game and SpaceX knows it. The party boy and academically mediocre fratboy won't get a cush job at Goldman Sachs, he'll be the guy mining rocks on Mars. Winning over this demographic is probably seen as important. The first group of colonists will not have cushy lives.

Thankfully, as SpaceX matures and become mainstream, the weirdo element gets diluted. The same way the early web was little more than tribute pages to baby boomer rockstars and endless pages and commentary about the illuminati and the new world order.