Segway and Google Glass went through similar product image trajectories: immense pre-launch hype, then turned into a dorky status symbol perceived as being for tech-obsessed rich buffoons only, and riddled by regulatory problems concerning its public use.
Yet Snap seems to be doing quite well with its Spectacles resurrection of the Google Glass concept. Maybe Segway will also come back once someone cracks the design and youth-friendly branding?
> a dorky status symbol perceived as being for tech-obsessed rich buffoons
I think this is pretty key. Whenever I hear about Segway, my first thought is Gob Bluth from Arrested Development riding around on one with his name plastered across the control console.
Yet Snap seems to be doing quite well with its Spectacles resurrection of the Google Glass concept. Maybe Segway will also come back once someone cracks the design and youth-friendly branding?