For memory-bound apps are they sort of useful? For instance, A packet forwarding system that reads a packet, does 3 main-memory lookups, then forwards or drops?
Hard to compare against the Cavium Octeon. x86 general purpose vs MIPS64 with dedicated offload hardware...really depends on the use-case. I have an ERLite and AFAICT it competes with stuff way above it price-wise, e.g. https://store.netgate.com/ADI/RCC-VE-2440-board.aspx
I'd rather run PFSense, but it's not worth an extra $200+ for just my home use.