I think this is arguable based on the meaning of "value." For example, what I would say are the "highest value" channels, i.e. educational, review, informational etc are not getting as much payout as "Spiderman and Elsa Sit On Eachother's Heads" or "man blows out his microphone screaming at minecraft" videos. I mean, capitalism, yea, I get it, people like Spiderman and Elsa more than learning about stuff.
I think it's fairly obvious that in a discussion about advertising, and how they are feeling the pinch of advertisers leaving youtube, in this discussion value is based on advertisers, since they are the ones paying.
This interpretation seems to be supported by the supporting statements included. Their value to you might be entirely different.
These questionable material in your opinion could have more entertainment value than other those educational and scientific material on YT and entertainment is more lucrative for advertisers than other genres.
This is a value judgement and therefore it's subjective and function of personal preferences.
Agreed. When I think of "goods that are underproduced relative to the social optimum due to how little of the value the producer is able to capture", youtube stars are nowhere near that list.
True but there are likely a few channels or videos that bring new users to the platform and then view other content and yet that creator only gets what that user viewed on their video. Not the fact that they likely brought a lot of views to the platform (rise in water lifts all hosts scenario)
I highly suspect if you look at what all the content creators and people receive via ads. Plus overhead of running YouTube. They are likely making tons more money in profit when main content creators are getting the short stick.
I think this is arguable based on the meaning of "value." For example, what I would say are the "highest value" channels, i.e. educational, review, informational etc are not getting as much payout as "Spiderman and Elsa Sit On Eachother's Heads" or "man blows out his microphone screaming at minecraft" videos. I mean, capitalism, yea, I get it, people like Spiderman and Elsa more than learning about stuff.