A lot of the memes on the web are short-lived, however there's nothing about memes that makes them inherently short-lived. Some memes live extremely long.
Those at least give you neverending variety. There are novel thousands of new variations on the lolcat theme every day, and no end to the slot-machine-like fun of rating people hot or not in the hope of eventually getting to one who is either particularly hot or hilariously not.
But once you've posted in a sample of your own writing, gone "Hahaha, I write like Mario Puzo, hey guys, guess what?", I find it hard to imagine anyone coming back time after time.
That is true. There's a lack of stickiness to the original poster's app as it is. It might be interesting to see how other people's writing was rated.
The newsletter addition was a good idea. I have a feeling many "writers" would be upset to learn they wrote like Dan Brown, no matter how many novels he's sold. Possibly a "From Brown to Updike: How to Improve Your Writing" course.
The OP's idea is darn viral, however. I love the success he's had.
