Well BK operates in a very competitive industry, and I'm not aware of any major (or even minor) player doing something like this. I know if I was waiting in line watching other people get their food first because they can afford to pay a premium for that service (thus pushing my order further back in the queue), I would ask for my money back and would not return because there are hundreds of other food options available in my city. If BK was the only food option available in my city (and local community supported alternatives outlawed at the state level), then I guess I would just have to live with it, or go without.
> If BK was the only food option available in my city (and local community supported alternatives outlawed at the state level)
Then the best solution would be to rally support to change the law to allow more food options to operate in your city. Spending time trying to dictate exactly how your one food option should operate its cashier line won't give you nearly as improved a consumer experience as getting a few competitors to open up.
Right, so an extremely flawed analogy. Muddies the water I'd say, and I am disappointed it gets large coverage without pointing out the glaring flaw. But a nice way for them to get their name in the proverbial paper, let's just hope they haven't taken coverage away from more apt stories on the issue since there's surely a limit before saturation occurs.