Then why flying business class if you care about that sort of cost? I've heard horror stories about economy class in USA, but I've flown 9h flights European-level economy and that's quite bearable (though not so pleasant) experience.
I was kind of thinking the same thing reading this and the above comment. I'm sure with a bit of saving I could afford a business class trip, but spending the money to spend extra time on vacation or doing something interesting seems to outweigh the thought of having some extra legroom or food.