I don't know what to call this. Part of me has an instant reaction that it's a terrible idea, but on reflection that's because I'm uncomfortable with it. So that's prejudice talking. If I look at it rationally, it seems like this just might work. It's kind of brilliant.

One suggestion: people who don't reach out to others are not going to buy this product for themselves. So, it should be giftable. Imagine if you have a friend who's kind of a sad sack or is going through a divorce or death in the family. You and N other friends record motivators. It's like signing a condolences card, only way better. Actually more personal.