This looks very promising, with 19% IPC increase and keeping the power envelope. They're calling it "the fastest core on the market". And that's at $549 for 12 cores, $449 for 8 cores, and $299 for 6 cores.
Off topic, it's incredible what a flat tone Mark Papermaster managed to use when saying "I couldn't be more excited to present...".
Something about the sound quality in this video makes him sound exactly like a text-to-speech system. It's uncanny.
Single thread performance was the only caveat I cared about vs. Intel. Really tempted to build a new PC now with Zen 3 and Nvidia 3080. If they are actually in stock anywhere.
I don't understand how Intel's stock price has held up in the face of their clear loss of their longstanding most important asset, the lead in single thread performance. I expect Apple to beat them soon as well, putting them in 3rd place.
Stock market does not always follow marketing narratives. Single thread speed is important for gamers and high end desktop. Intel doesn't care that much about those segments, it is a small part of their business. Their money is in server CPUs and laptops, where they have and will maintain majority of the market.
Off topic, it's incredible what a flat tone Mark Papermaster managed to use when saying "I couldn't be more excited to present...".