This is replacing one way of tracking with another. Can we stop it with the tracking entirely instead?

I would be happy to voluntarily provide a list of topics I would like to get ads for if I knew that this helps get rid of the cookie and tracking mess we have right now.

Think of a questionnaire a la Netflix that you spend 3 minutes answering to so that it gets your preferences.

The current system we have in place is not just creepy, but also crappy. I see it on YouTube, both the ads and the video suggestions are very poor.