That's because his first plan was to sell to consumers. Only when that didn't wo... | Hacker News

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wartijn_ on Jan 19, 2021 | parent | context | favorite | on: I wasted $40k on a fantastic startup idea

That's because his first plan was to sell to consumers. Only when that didn't work out he switched to physicians.

fakedang on Jan 19, 2021 [–]

Like someone else said, he got greedy. Even if he had stuck to the WebMD model, he would have made a fortune. People like to Google symptoms before seeing a doctor, and although unethical, pharma companies would have gone head over heels to market in those spots.

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