very interesting convo. i think your app looks promising. apologies in advance for any "i know best" tone in these remarks, but here are some thoughts:

1. $14.99 was indeed way too high to get impulse buys (the question of what you deserve being separate from the question of what you'll actually get);

2. i agree with the earlier comments about the need to market more energetically;

3. however, slight disagreement with those who said that the central issue is "what problem does it solve?" that's very rational and all, but people love aesthetic beauty and simplicity, and your app looks gorgeous. so I'd play up that aspect of it.

4. that being said, i agree with 'tawhaki': people have to know what it IS first.

5. most important, though: strong agreement with 'terretta' that the app just doesn't look finished yet. haven't tried it myself, but if the one review on the App Store is correct (viz. no preferences, no window resizing, no font or font size options), then maybe you released it a bit too early?

BEST of luck to you. like I said, this app looks well designed and I think it has promise.