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Interesting bet. While most are betting on having all your data and apps in the cloud so you can live device-agnostic (eg iCloud, GDrive, Chrome OS, etc), these folks are basically proposing a mobile-centered world.

The only advantage I see of this model over the existing cloud model is possibly cost, as presumably the device is much cheaper than a laptop.

But that comes with a UX price tag - as already pointed out here, app interfaces built for touch can be frustrating to operate with a mouse/trackpad cursor.

If they can pull off an attractive price point AND an elegant solution to the UX problem, this could be a serious sales machine.



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