Who needs SaaS when you can engrave your own punch cards?

I don't think Obsidian is even a major player in tech-savvy circles. I'd point to Apple Notes instead.

It's a major player for personal notes. Eg

> Love letter to @obsdmd to which I very happily switched to for my personal notes. My primary interest in Obsidian is not even for note taking specifically, it is that Obsidian is around the state of the art of a philosophy of software and what it could be. — https://x.com/karpathy/status/1761467904737067456

And there's a lot of interest from tech-savvy folks wanting to use it at work. (Said as a cofounder of a co making business multiplayer tools)

Yeah why do you need a Markdown editor when you can just write normal text files. Personally I find the source to be more readable than the "rendered" view from Obsidian.