“ Conventional wisdom would suggest prioritizing a sleek web dashboard or a fully-featured API. Instead, we made an unconventional choice to put Infrastructure-as-Code (IaC) first.”

Conventional to who? What idiot is telling you to start with a web dashboard or fully-featured API over something you can stand up in like 10 minutes?

This is in the context of building a SaaS company, so “API first” is kind of everywhere and closely followed by “fake it until you make it” which generally leads to flashy sites with very basic underpinnings.