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What the heck does "built with love" even mean?

Is this just a hipster marketing term to tell us that it's small and cute and made by people who play ukuleles and ride unicycles in their spare time, and not by evil corporate people who commute to work and have mortgages?

I find a lot of advertising eyeroll inducing, and the current trend of more-hipster-than-thou posturing is right at the top.



You could not have gotten these guys more wrong. They are serious technologists who have been working day and night for years to build something that they deeply believe in. Every hacker's heart should be warmed by the fact that they kept at it.

When you have a vision of something great that ought to exist and set about bringing it into the world, you are in an isolated position: other people don't yet see what you see. This leads to a lot of doubt by others and by yourself too. The longer it takes, the more exposed you are. To make it through that you are going to need a deeper source of motivation – an underground spring. Love is a fine word for this, and it makes me happy that Slava put it in his title: it's a clue to this experience that rarely gets mentioned, especially in the land of pivots and MVPs and weekend hacks.


cannot agree more. saw firsthand how hard this team kept at it!


Releasing a project like this means working very hard for a long time without anybody patting you on the back saying you're doing a good job. It's exhausting, a labour of love.

Get it now?


As someone who's been doing that for several years on a side project that I believe in, this really hit home.


I reckon $1.2 million in funding helped soften the pain :)


True, but nothing beats positive reinforcement, for me at least. The whole happiness vs money thing.


You look like an angry person man, chill the fuck out.

Rule of thumb is if you build something this nice and with that order of magnitude in complexity you can put My Little Poney stickers on your homepage and still get respect. Who cares about the "attitude" and the "language" for Christ's sake, they BUILT stuff with their own hands and are offering it to the world, they can do whatever they damn please.


Since it's under the AGPL it will mostly be built by people that have been vetted. By switching to this people are one step closer to having a machine that boots without assholes. http://rusty.ozlabs.org/?p=196


What does hipster even mean here?


"People who I don't like and people who I think they think they're cooler than I am"


Made with love = Made not just for money, but Made for making the world a better place.




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