of course it is relevant, more relevant than just about anything else. if you are a parent or have GenA family members you know it is youtube and nothing else precisely because of user-uploaded content. tt, insta etc are severely lagging behind and are not competitors to youtube in this regard.
> They just raised premium prices again making it one of my most expensive entertainment subscriptions.
The above is from the comment I replied to. Netflix, Prime, Disney, cable TV, satellite TV, etc are without any kind of doubt competitors to YouTube within video entertainment.
Just because companies have different ways of doing business doesn't mean they're not competitors.
If your kids won't eat any fast food except McDonalds, it doesn't mean that there are no fast food competitors. The same for video entertainment.
In your analogy, McDonalds is the only restaurant serving fast food. All others are sit-down cafes. The closest thing to a youtube competitor is Twitch and TikTok. The traditional media companies are not competing in the same field.
All restaurants compete for the bellies of the customers, so the analogy holds very well. Competing streamers like Netflix and traditional streamers like cable TV are very much competitors to YouTube.