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Referrals from the first 2-3 clients were everything. But to get those first clients — LinkedIn outreach with a very specific message about their problem worked better than anything else. Generic 'I am available for work' messages got ignored completely.


how do you find out about the problems though? i haven't come across anything like that on linkedin. and if it is not there, then i wouldn't even know where else to look. their website? their blog? people/companies generally don't write about their problems. even in job descriptions here usually isn't anything about the problems they want to solve.




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