An argument must be coherent to the writer too! That often means getting clear on what your most compelling point is.
So it's worth knowing about this phenomenon:
Typically, once a writer warms to their topic, they make their most compelling point. You need to find that point and move it to the beginning of your writing, usually the headline.
For newer writers, it often occurs somewhere around the third paragraph. (Some writing coaches will simply have you delete everything you wrote before that, and open with it.)
For more emotional writers, or folks who are worked up about their topic, it often occurs very near the end.
For experienced writers failing to put their main point in the headline it's in the first sentence or paragraph.
Some writers get used to this phenomenon, write freely, and then simply remove most of what they've written once they realize they're onto their most compelling point.
Read a lot of blog posts, and you'll be amazed how many writers make this oversight, usually consistently in the same way. Learn your own pattern, and you'll learn to find your most compelling point.
So it's worth knowing about this phenomenon:
Typically, once a writer warms to their topic, they make their most compelling point. You need to find that point and move it to the beginning of your writing, usually the headline.
For newer writers, it often occurs somewhere around the third paragraph. (Some writing coaches will simply have you delete everything you wrote before that, and open with it.)
For more emotional writers, or folks who are worked up about their topic, it often occurs very near the end.
For experienced writers failing to put their main point in the headline it's in the first sentence or paragraph.
Some writers get used to this phenomenon, write freely, and then simply remove most of what they've written once they realize they're onto their most compelling point.
Read a lot of blog posts, and you'll be amazed how many writers make this oversight, usually consistently in the same way. Learn your own pattern, and you'll learn to find your most compelling point.