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I think the majority publishers have tried it in the past 10-15 years.

If you are a publisher, something which gains widespread attention might happen in your region, or an article might become viral for other reasons. You know that a lot of people would like to read that article and not become subscribers. So if you can sell access to an article 50 000 times for 1 dollar, that's $50 000 in income you wouldn't otherwise have.

But unfortunately, very few people are willing to pay a dollar or 50c for an article which they are desperate to read.



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