Eventually the models will be good enough for this to work. And it will work.
Think about it: in the limit, the agents won't be emailing people in the future, they'll be directly contacting one another to do business and trade.
Every new data center is an inch further towards the automation of value creation, and that includes outbound sales and business process automation.
I'm not being an alarmist (I'm excited to witness all of this), but we're basically on borrowed time between now and then. I don't know what's going to happen, but every week brings new things. And in some years, those hacks and experiments will inevitably get good.
2026 has been a hell of a ride, and we're just getting started.
There are lots of "not clearly legal" things that turn into big business.
- YouTube had dubious legality when it started and definitely benefited from lax copyright enforcement initially
- PayPal didn't have all the licenses it needed to transfer money between states
- Spotify used pirated music when it started
- Uber and Lyft broke rules around taxis
- Square captured magstripe data over an analog port, in violation of every credit card rule (Jack Dorsey's "break the rules" mantra). He tells each of his employees this story when he onboards them.
- Companies scraping data to train models
- ElevenLabs growing big off of deepfake celebrity audio
...
A lot of new markets start out by totally and completely breaking the norms.
Probably not forever.
Eventually the models will be good enough for this to work. And it will work.
Think about it: in the limit, the agents won't be emailing people in the future, they'll be directly contacting one another to do business and trade.
Every new data center is an inch further towards the automation of value creation, and that includes outbound sales and business process automation.
I'm not being an alarmist (I'm excited to witness all of this), but we're basically on borrowed time between now and then. I don't know what's going to happen, but every week brings new things. And in some years, those hacks and experiments will inevitably get good.
2026 has been a hell of a ride, and we're just getting started.