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They don't care pre-emptively, but it only takes getting burned once after sinking hundreds or thousands into a dead platform that they start to get skeptical.


I'm sure any customers of Walmart Music are reluctant to fall for this again.

http://arstechnica.com/uncategorized/2008/09/wal-mart-latest...


Sad to say, but I think it's a simple matter of enough people getting burned for the scales to tip on non-DRM content.




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