Yeah, but this is The Atlantic, a 156-year-old magazine with a reputation for literary and journalistic excellence. It's discomfiting to get to the end of an article in a publication of its caliber and be left wondering "what did I just read?"
"Yeah, but this is The Atlantic, a 156-year-old magazine with a reputation for literary and journalistic excellence".
The first thing I think of when I see The Atlantic is when they ran sponsored content as if it were a normal article, and the comments on that article were moderated by the marketing team so they were all positive. I think they really screwed up their brand that time.