Oh please, we're now comparing touching someone's shoulder in a night club with sexual assault? If you don't want any contact at all with other human beings you probably shouldn't be in a night club.
There is a difference between accidental contact from being in public and having someone intentionally do the kind of shit the kickstarter project was advocating. Also, being at a night club is not an automatic invitation to touch someone, saying so is implying that women deserve the unwanted contact put upon them.