Hi Romeo, something to keep in mind. Most "Meal replacement" type bars (cliff, power bar) etc.. are super sweet, lots of sugar. I'm actually not a fan of sugar in general and would love an alternative that is more neutral or even on the salty side. I see on your site what look like chocolate chip cookie chunks and that turns me off. Maybe you can come up with something that has flavor but is not sweet?
I would be very much in the market for meal replacements like MealSquares or Soylent, but they both have lots of sugar and carbs. I try to follow a paleo diet, I don't always succeed at following it closely, but the most important thing that I try to do is avoid sugar, sugar substitutes, and artificial sweeteners, and second I try to avoid carbs from grains. This pretty much means that I have to buy free range eggs, grass fed beef, grass fed butter, and make my own meals, or I have to eat at restaurants, but buying meal replacements is out of the question. There is nothing out there yet that eliminates sweeteners and carbs.
I know that there are people who want the carbs and the sugar, so here is a suggestion. Why not refactor the current MealSquare into two parts, one that is salty and paleo, and one that is vegan and low fat? That way people who like them as they are now can eat one of each and get the same result, but those of us who are paleo can get the sugar/grain free square separately, and people who are vegan can get the animal free square separately as well.
+1 on this, i have lived on a light lchf diet (60g carb per day) for more than a year and would never go back to a sugary carby diet again, since if i do, i start to feel really bad in just a few days.
And just as you describe, it takes a lot of hard work!
This. Although I have a bit of a sweet tooth, for a meal replacement (as opposed to a treat) 25grams (two tablespoons) is quite a bit of sugar. The fiber might offset it a bit but finding a better balance between the two would make me more likely to buy the product.