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You don't have to have any screens. This is your fault for using a wizard based installer.

I've stripped as many as I'm comfortable stripping -- it is three. Give me a bit of dramatic license -- unless you've installed a piece of OSS recently, in which case six is perhaps excessively nice. ;)

Why doesn't your app prompt the user to buy the full version and open a url to your payment page?

It does. Believe me, I've optimized that interaction to within an inch of my life. Regardless, it is hard to break users of their habits, and one of those habits is "When I want to go somewhere online, I go to Google." (Or, recently, "I type stuff into my search box" which is replacing the URL bar in modern browsers.)

IMVU redeployed their desktop app 50 times a day on the way to over 10M in annual revenue

IMVU has a hybrid desktop/web app. The continuous integration stuff affects the web portion. The desktop portion has a development cycle measured in weeks.

http://timothyfitz.wordpress.com/2009/03/09/cd-for-client-so...



from the post:

"We ship a pre-release per day"

"Despite the challenges Continuous Deployment for client software is both possible, and has the same return of Continuous Deployment elsewhere: better feedback, faster iteration times and the ability to make a product better, faster."




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