> Why do you think they created a completely new app rather than integrating features into the gmail app one by one?
As I see it, it lets people wanting to try the new thing do so, but has zero effect on people happy with what Gmail does now who don't want to be distracted either by more option clutter or the features themselves.
Further, it lets people wanting to use the new workflow do so without clutter from the regular Gmail interface (and being a more focussed interface is the key "interesting feature".)
As I see it, it lets people wanting to try the new thing do so, but has zero effect on people happy with what Gmail does now who don't want to be distracted either by more option clutter or the features themselves.
Further, it lets people wanting to use the new workflow do so without clutter from the regular Gmail interface (and being a more focussed interface is the key "interesting feature".)