How much did Ford pay Techcrunch to write this glowing advertisement? The interface doesn't look nice at all, look at those harsh shadows and bezels on the edges (especially the buttons). It looks outdated in comparison to iOS and Android. Not to mention the article mentions how smooth the experience is, if you watch the video you can see lag (on maps in particular), UI flicker and other animations for the sake of animating (see the keyboard come into view). It might be faster than SYNC2, but it is not as perfect as this paid-for looking piece proclaims.
The article fails to also mention that QNX is owned by Blackberry, they acquired QNX Software Systems in 2010. I am honestly surprised that this isn't a stated fact in the article. In-fact, it is a known fact that QNX dominates the in-car operating system market and have contracts with a few other car manufacturers, notably BMW.
The real story here is: Microsoft loses out to market dominating Blackberry QNX.
The article fails to also mention that QNX is owned by Blackberry, they acquired QNX Software Systems in 2010. I am honestly surprised that this isn't a stated fact in the article. In-fact, it is a known fact that QNX dominates the in-car operating system market and have contracts with a few other car manufacturers, notably BMW.
The real story here is: Microsoft loses out to market dominating Blackberry QNX.