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How Not to Die (paulgraham.com)
169 points by subhash on Aug 30, 2007 | hide | past | favorite | 143 comments


I will say it plainly: This is the most influential, well written essay I have ever read. It hit a chord very deep with me..


I hate to always be the jerk on this board, but:

1) How can a just-now-released essay be influential at all?

2) At least half of pg's essays are better written than this, which to me seemed a little phoned-in. It's not really an essay anyway, but a peptalk. He didn't even have the usual cavalcade of proofreaders at the bottom.

3) The most influential essay I've ever read is the first essay of "Genealogy of Morals".


I've read all of his essays too, but I guess for me in particular this one strikes a chord because:

1) I just resigned from my day job this week to pursue startup ambitions and

2) I am definitely having "oh shit what am I doing" thoughts right now.

So given the timing for me, this kind of inspiration is very moving. As far as how it is written, I would argue that the phoned-in and impulsive nature is what makes this essay so elegant. It is clean and concise, stating the idea simply: dont give up. Anyway, this is all one mans opinion so you are certainly entitled to disagree.


I think that sometimes off-the cuff speeches/essays are more influential because they aren't heavily edited and flow more like how a normal person would speak. I thought this was a great essay.


"1) How can a just-now-released essay be influential at all?"

It can, obviously, be very influential to one reader...and instantly. Time is irrelevant once it reaches that one reader.


All of Paul's essays are better written. This wasn't an essay. It was a talk, and one written quickly.


"Hang in there. Stay plugged in. Oh, and in case you didn't get it the first time, don't give up."

The most influential, well-written paragraph I've ever read!


i think his use of influential is a on a more personal note.


If I was a rapper, I would say "PG you the Truth, man". I wanted to say "you the shit, man", but that sounds bad although that means a good thing in music language.


Agreed, this is the best one yet. Here's to determination.


I wish I had known about Octopart before reading this essay. I needed a part a couple weeks ago that I had no idea what the technical term for it was, my best guesses lead to things that were totally wrong, and the company that made it was now under a different name, and I could find no trace of the device or anything similar on their online catalog. Oh, and my predecessor, who bought the thing in the first place, 'picked it up at a garage sale'. The correct part from the correct (newly named) company was the first result from Octopart when I tried it just now.


Cool. Could you shoot me an email with the part number? Just curious. (sam <at> octopart.com)


Will do. And BTW, Octopart is now in my bookmarks toolbar at work, so please follow this essay's advice and don't die. :)


A big part of why The Woz was so eager to hack up a PC was to show it off to his peers at The Homebrew Computer Club. Once he got a reputation for being smart it must have been a lot of motivation to maintain and improve that reputation.


Interesting to hear about this since many of us wonder what ends up happening. Kind of an unappealing subject -- nobody wants to read Founders at Rest, right?

I guess startups are like old soldiers, they just fade away. Anyone want memamp.com? It went to unregistered status a week or two ago.

But this was a good handling of the subject, and good for founders to hear. What I think is great about YC's structure is that it gives startups feedback and deadlines, and I agree that just getting those is enough to keep startups going. Someone should start a startup that just calls people once a week and talks with them about what they got done! It would work even better if the caller was of higher status, but it would work well enough with friends.

But seriously, for startups this would work great. Get together with a group and make a weekly appointment for each person to call another each week and chat about what they're doing, preferably with a little demo. I'm sure one of you is already thinking of how to make this a Facebook app, but I think a personal phone call would work best.

P.S.: "Francisco."


I would definitely read (and even buy) Founders at Rest; in Founders at Work, you get a bunch of stuff about what successful founders do, but you don't know which stuff is necessary and which stuff is coincidental. You need a bunch of negative data points to make a really correct assessment about necessary and sufficient conditions for startup success.


That's one of the points in 'The Black Swan'. People concentrate way too much on success stories without looking at the failure stories.


"People concentrate way too much on success stories without looking at the failure stories."

By what definition of "too much"? I see nothing wrong with focusing on studying the best--the ones that made it. Those are the people to emulate. Why spend your limited time studying the ones that failed? Sure, learning from mistakes is great. But I suspect I'm going to weather the storm better if I learn about mistakes from people who made it through to the other side--rather than from people who blew it and ended up bankrupt. I really don't think I'd like to be facing a problem and thinking, "Oh, wait, I read about this...it turned out horribly...we're dead!" Much better to think, "Well, Evan Williams had exactly this problem with Blogger. And look how that turned out! Just gotta keep plugging away."

Just a thought. I don't really think we need a lot of post-mortems while we're in the early stages. Maybe later when we have a huge success on our hands and want to know how to avoid becoming the next SGI (Google uses SGI internally to mean, "company that has huge success and then made huge mistakes", because Google has actually moved into nearly all of the old SGI buildings in Mountain View as SGI has atrophied into a shell of itself--seeing how business and management heavy Google has become in the past year makes me think they didn't think hard enough about SGI...).


I started one of those YC-funded companies that "crawled off somewhere and died."

After that happened, I spent a couple of months staring at walls, feeling sorry for myself. During that time, I listened to everything at venturevoice.com, read Founders at Work, and kept thinking "man, these success stories are inspiring, but what I need right now are some goddamn failure storiesX." (If you're in the same position, I highly recommend this book: http://tinyurl.com/362eg5 )

Anyways, you're both right. Founders at Rest: Stories of Losers Who Fucked Up and Gave Up would be boring and depressing. But interviews with successful people about their failures -- e.g., Evan Williams' Blogger saga -- would be fascinating and inspiring. The classic story arc doesn't let the hero succeed right off the bat. First he hits a low point, then pulls himself up by his bootstraps.

One of these days I'll write that book. Right now, though, I'm too busy working on my next startup.

Don't forget, Microsoft wasn't Bill Gates' first company.


Have you thought about writing the story of your first startup? A lot of us would be very curious to get a different perspective of the Y Combinator experience.


http://paulgraham.com/startupmistakes.html

Reasons #2, 7, 8, 14, 16, and 18. ;-)


"I see nothing wrong with focusing on studying the best--the ones that made it. Those are the people to emulate."

What if the failures are doing a lot of the same things? You just can't get a complete picture without examining the failures, too.

It's probably better to be optimistic, because being realistic is likely to simply be depressing, but still, for those curious about the system as a whole, you can't just look at success.


I think this is a good idea...

>>I'm sure one of you is already thinking of how to make this a Facebook app, but I think a personal phone call would work best.

Actually, my first thought was meetup group in a certain area.


That would be better, but also easier to flake on.


Why not set up regular conference calls so those of us not near a startup hub can participate?


If you can't meet up try twitter or tumblr. Every day post what you've achieved that day and what you're going to do tomorrow. If you keep it up for a week you'll feel very guilty if you stop. I've got a moleskin notebook that I use for this purpose and it works great.


I'll give that a try. Something more interactive would be nice though if only to generate conversation and set a hard deadline.


openCoffee club is perfect for this. Turn up every week and you'll get to know people who you respect. They'll always ask you what you're up to and what you've done since last week. The simple fact that you don't wan't to look bad in front of them is a great motivator.

Or perhaps some kind of demo party. Everyone has to present something for 10 minutes, something they've done or learnt since last week.


danw, I don't think OpenCoffee club really is like this right now. But after reading PGs essay I think that perhaps it should.

Perhaps opencoffee should have a culture of demoing every week. You show up, you get scrutinized, but it's all for the best.


Thank you Paul.

If we can be recipients of messages like this, I don't think any of us not funded by YC should feel like we're outside the club.


Except that for many people outside the club, what he says won't be true, since many people outside the club aren't actually that smart, and, worse, aren't actually working in a market where there is obviously something to be had.


This is probably among the most operational focussed essay I have read from PG on startups. Its so true - nothing focuses the human mind more than deadlines and public statements to live upto. I go around telling everyone I know, including people at work that I want to start a company and it has a very subconcious effect on me, when people are constantly asking me so whats happening on your startup front.

Also very good point about how peers motivate each other. When I am sitting in my weekly target meetings and see that my peer did 110% of his target and i did only 95%, it immediately triggers me to go and re-examine my methods.


Finding motivation from my peers and making lots of little mental deadlines have been two of my "secrets" to maintaining very high levels of output while feeling great for all these years. It's great advice.


50% sounds like really good odds to me, given the payout. It depends to some extent on what it means to fail, and how long it takes to succeed. But if your odds of a substantial payout are 50%, and the length of time to get to success or failure is less than 4 years, then these are phenomenal odds.

Of course, it's not just money - you "pay" in other ways. If it takes, say, 4 years to get to the success or failure point, then some people will have worked for over 12 years with grim determination and still never quite nail it. I wonder if this is a memory-less process (ie., how does a previous failure affect your future attempts?). Wisdom and exhaustion in equal parts, I'd suspect, and only one side is going to win.


I'm on my second startup. My first was a "failure" by some definitions of failure (it paid the bills, bought me a 350Z, and worked me nearly to death for seven years...it never really stopped being a service business despite my attempts to convince myself that I was selling products--I consider it a failure, but I learned a lot).

"Wisdom and exhaustion in equal parts, I'd suspect, and only one side is going to win."

Agreed. I'm just stubborn enough to keep trying. I'm also lucky enough to have a fantastic business partner, which I didn't have the first time around (I should have brought him on back then...he was already doing contract work for me on a regular basis).

This time around I put much tighter time constraints on myself. I'm not giving myself 7 years to figure out if I have a failure on my hands. Every 6 months I evaluate where we are, and if I don't see clearly how to get to the next level, it's time for a serious change. So far, that hasn't happened...wisdom gained from the previous startup seems to have allowed me to avoid most pitfalls.


Vote this guy up, he's smart. I, too, will never do a startup alone, as it's just too draining to do so.

At the same time, it's exactly what someone should do who's starting out, if they can't get funding or a team together. Try to get all three for as long as it takes.


I could hear PG's voice and speech patterns while I was reading this one. I even "heard" the pauses for audience laughter and impact. Nicely done.


A good friend of mine once described pg as a "modern-day Horatio Alger for hackers".


I really like that description. I think the phrase "luck, pluck, and virtue" has been permanently grafted into my brain ever since reading Ragged Dick in HS. That and, "I seen my opportunities and I took 'em."


I think of him more as the pied piper leading the children away from the corporations.


Though not religious, I would compare him to Paul the Apostle, wiping the scales from his eyes after that talk to the Harvard kids to spread the startup gospel from city to city...


>> We've done this five times now, and we've seen a bunch of startups die. About 10 of them so far.

So, not counting this batch (19), 10 out of 39 [1] startups died so far. So, the survival rate is 72%. Not bad! I know that some more YC companies might die at some point in the future, but the numbers so far seem impressive.

[1] The following article quotes 58 companies funded in all: http://dondodge.typepad.com/the_next_big_thing/2007/08/paul-...


There are several more that seem moribund, but we give them the benefit of the doubt, because there have been cases of startups coming back from the dead.

There were 38 before this batch, 20 new ones this summer, 1 of which immediately merged with a startup from a previous round = 19 in Cambridge.


I don't think 72% is particularly good (I think it should be higher). I'm not sure you realise just how scary the thought of failing in front of so many hard-working people is...


"I'm not sure you realise just how scary the thought of failing in front of so many hard-working people is..."

Failure has a different meaning in Silicon Valley (kind of). There have been a couple of quiet fizzle outs from WFP that I'm sure of, and I've spoken to two of the guys from those fizzle outs since then...one is working on new ideas, and another has moved to another company (perhaps the most flexible of the bunch, in that they changed their entire business model and started from scratch during the program) from the same program that raised some money and he's happy and enthusiastic. While there is a bit of averting of the gaze when I asked how things were going, the fact that they were there at a YC event and talking about new things tells me they will probably go on to great things.

It's the folks who went back home, went back to consulting or school, who aren't going to be among the winners in the end. Which comes back to pg's assertion that just by staying in touch and staying involved you could very well guarantee success...I'm not sure if it's the cause or the effect, but I do think the folks who've stuck around and keep coming to the events and keep in touch with other YC'ers will probably do well.


I think it's certainly better then when you hear about a 10% survival rate for startups, as stereotypical as that is. But you're right, it could be better. PG mentions a 90% survival rate is possible.


Yes, but the 10% figure is quoted for startups who don't have the advantage of YC's network and PR status.

Perhaps that's an obvious point, but I think it's an important one.


A great read as always. Unlike the usual PG, more inspiring than analytical.


What makes this inspiring is the extent to which it really is analytical; it's based on his accumulated experience with startups. Someone known for careful thinking is stating that for 90% of startups that look good based on an application and a single interview, success is only a matter of determination.


It makes sense when you think about it. The yCombinator application weeds out people who are unintelligent; the interview weeds out people who are inflexible. So anyone who gets into the program is bound to be both intelligent and flexible.

What can go wrong with startups? You can work on the problem wrong, which is hopefully averted by smarts. Or you can work on the wrong problem, which is averted by flexibility and subjecting yourself to reality checks. If you've got both of those elements, the only thing that can really go wrong is that you give up before you hit upon an idea that's useful.


Very astute summary, nos.

And it's actually been proven true by one of the YC companies that was in WFP 07 (I'm sure it's been true of others, too...pg mentions Wufoo in the essay). Paul McKellar's first run was SocialMoth.com which is fun as hell to use and crazy sticky...but got no traction and no investment. Next came Overhear.us. Also fun to use, but no traction and no investment. Then came the Facebook SocialMoth, which exploded...now he's a mini-mogul with a bunch of Facebook apps in development, and real revenues from those users. Is he rich yet? Probably not. But he's found a niche that is paying and growing rapidly, because he stubbornly kept iterating and evolving.


" It makes sense when you think about it. The yCombinator application weeds out people who are unintelligent; the interview weeds out people who are inflexible. So anyone who gets into the program is bound to be both intelligent and flexible. "

That statement is self-serving, so, whether it is true or not, it stands that there must be a better way to express what you're saying (and without speaking for YCombinator, as well.) Right now it runs the danger of scaring off a lot of applicants.

No specific college, degree, or major can define someone as a great, dedicated, productive, and fervent entrepreneur or hacker in the consumer application space.

Secondly, YCombinator isn't a one-hour Intelligence Quotient test, but a commitment far-and-above graduate school or work at any college or enterprise. The last thing Paul would want to do is 'weed out' the 'weed' who are not from great schools or 'intelligent.'

Thirdly, you're implying two things: that Paul interviews all intelligent people as of primary concern, and those who are not interviewed are therefore unintelligent.

Both of those deductions do not fit what Paul has said in the past.

It's true that every founder from YCombinator has been smart, and has at least been accepted, if not graduated from, a good, famous college. And yet, that's not what Paul states he looks for in any of his speeches, essays, or posts. In fact, he has said things in conflict to your ideas in all of those media.

I think the best way to put this is that YCombinator picks those applicants who offered a better 'package deal' than those who would be later rejected. It might be two MIT guys with experience. It could be two european guys from Cambridge with little programming experience but with a good background in a similar venture.

There are Olympians who win Gold medals in Olympic Games who have to match that performance along with others _just to qualify for the event only 4 or 8 years later._ I just watched a segment on TV about that two hours ago. I don't think it's wise to pretend there are only so many intelligent people (or good candidates) out there, that one should rest on one's laurels.


There's a difference between "Everyone who gets into yCombinator is smart" and "Everyone who doesn't get into yCombinator is not". The former is true as far as I've observed; I don't have a whole lot to go on, but I've met a couple YC applicants at startup gatherings and frequent the sites of a few more, and they all seem like sharp cookies. I never claimed the latter. There are bound to be smart people that don't get into YC. (At least, I hope so, since I've been rejected twice and have no affiliation wit yCombinator besides posting on news.YC.)


Yeah, it makes sense that you didn't mean that. I got stuck on the line that said "The YCombinator application weeds out people who are unintelligent"--which of course clearly implies that 90% of the applicants are NOT smart, unless they got to the interview stage--but the second paragraph has a great message.

Of course YCombinator founders are smart. That's why I said so. I haven't met a stupid one. But it doesn't mean that they were the only smart people, or that stupid people make bad entrepreneurs, or that a great way to judge how smart someone is is by their degree, or that a great way to predict success in the consumer app space is how 'smart' someone is. All of those assumptions go against what is preached time and time again by both Pauls, Max Levchin, and others.

And I still disagree that, based on Paul's application, essays, interviews, and speeches, that YCombinator's main filter is how smart the team is. The order is likely 1) how famous the company already is, 2) whether the team is incorporated already, 3) whether the team is bigger than one person, 4) followed by how dedicated the team is, 5) and, how smart it is. (But it's the same kind of speculation as anyone else's.)

Please let me know what you think, because I respect your opinion.


(It says you already replied 12 mins ago but I just finished editing my response, so you might want to get the update.)


"It would be unthinkably humiliating to fail now. At this point he is committed to fight to the death."

I'm going to have to disagree with the majority of fanboys here and say that I (still) disagree with Paul's premise that a good way to spend your life is to be miserable in anticipation of a tiny chance to be wealthy. I'd rather enjoy my job every day instead of live in the kind of environment where failure would be synonymous with my actual death. Many great things have come of "failure."


> in anticipation of a tiny chance to be wealthy

It isn't tiny in the case of Octopart or the audience I was addressing. They've all been selected out of a much larger pool. For them the odds might be as high as 50%.


> Many great things have come of "failure."

Especially condom failure.


Argh! I just moved back to Minnesota....


Tell that big company, with that cool project, you changed your mind X commit your life to startups X and move back to SF. If you don't you are going to lose that unusable VIP pass to her pants ; )

http://thingsilearned.wordpress.com/2007/07/09/the-dangers-o...


haha! It goes through my mind every day...


This is fantastic. The essay feels more "shoot from the hip" and emotional than normal. It will certainly stay with me!


Good stuff.

The actual statistic (Business Links, UK) is 90% of startup businesses go bust within the first 6 months. If you can hang on longer than this, the statistics improve. This mainly has to do with cash flow, startup costs etc. which many starups don't adequately plan for. If the business model enables you to survive "indefinitely" and and you have minimum operating and living costs, this works fine. However, the other problem is stagnation - if you're not growing and no new ideas or changes are going into the business, you're going nowhere, no matter how long you hold on. Sincwe markets change quite rapidly, chances are that an idea that was great 3-4 years ago, will be stale and done by somebody else if it's not acted on quickly enough.


Very helpful and inspiring. Thanks! But:

> We're taking on some consulting projects, but we're going to keep working on the startup.

All good if you're single, but what if you've got a wife and family and just need the cash? (Okay, feel free to say you shouldn't start a startup with a family, but it's too late... :-)


This can still be a totally inspiring essay for that situation.

The real threat posed by taking on consulting is not what it does to your time; seeking funding would eat up lots of time as well. The threat is what it does to your determination. When the startup seems hopeless you can easily drop it and make consulting your focus.

If you're determined enough, you'll come up with a plan to maintain that determination even if consulting goes well and the startup goes terribly.


Absolutely! Sometimes I think that I'm "startup cursed" because I find it so easy to pound the pavement and rustle up a few bucks. Ironically, what is an asset in the real world is a liability in the startup world. I haven't completely turned my back on other income while I code my startup, but I have to look at it very carefully. All other activities must pass an additional acid test: "What will this endeavor contribute to my startup?" If I don't have a good answer, I pass on it and get back to coding.


>All good if you're single, but what if you've got a wife >and family and just need the cash?

This is doable, you need to be able to at least get your application developed and maintain hosting for it, but work also for others so you can have an income. This is what I have done at least.

I thought my system would develop revenue right away, but the number of sign ups it took to create a paying customer cost more then what I could afford and natural search traffic was just not coming fast enough.

So I gave it away free so I could figure out the money part later. Not to mention the system wasn't very mature, it needed a revision to bring the quality up and then what seemed like months of bug fixing.

Out of my biding my time, putting out incremental improvements, and building good repore with the users I have discovered instead of putting out a generic product, success will come from taloring very specific products out of my generic product. Using my application as sort of a platform of generic parts to build a system for a particular market.

Having kids, wife, things have still worked out fine.


Why not ask the wife to be the temporary breadwinner while you concentrate on your project?


It might be a good solution, except that we have a 6-month-old daughter. And I'm very happy that we do, but it does make startup decisions harder. :-)


You could work from home and be interrupted by the daughter, no? I have thoughts in that direction if we have kids. Not going to be easy, but at least one person is working a stable job that earns money, and if you can carve out time between the interruptions, you can get something done. Obviously I don't have kids and don't know what I'm talking about. Maybe it's even worse than I imagine!


Three words: "Working for Families"


That's really dodging his question:)


I have two kids, my wife works, I used to work at a high tech company and we had to save up for a couple of years before going the startup route. Now it is all startup -- so that is good.

We gave up a lot financially to be here. If you have kids and a family it does take a lot more work, but it is not impossible. Just work it out with your wife.


It seems like the success rate for that situation is minuscule, if you define 'success' as getting rich and not just supporting yourself.


Life is about compromise.

I don't think most startup founders with families are looking at the same picture of success as those right out of college.


That explains the low success rate.


If you're defining success as rich enough to be written about in Newsweek, yes.


Fear of humilation and fear of failure is also the most significant thing to overcome in terms of applying to Y Combinator at all. I'd far rather be rejected from the start, having failed at the application process, than to get into the program and disappoint everyone.


> I realize this will sound naive, but maybe the linkage works in both directions. Maybe if you can arrange that we keep hearing from you, you won't die.

Or, maybe they stop communicating because they know they're going to die.

I love it when people take a statistic and try and "cheat" it.

For example: a report came out last year that statistically speaking most people that have dogs and cats have children that don't have allergies to dogs and cats. It may be that having dogs and cats around makes children not have the allergy. Or, since allergies to dogs and cats are hereditary, maybe only people that don't have the allergy get dogs and cats, and those people would be more likely to have children without the allergy.

That's how I feel about the "communicate you won't die" comment.


Agreed. It's a lot more embarrassing for a founder to email and say "Yeah, another week and we have no users or funding or motivation or new features or incremental improvements" than to just not respond.


Very thought provoking in title and concept. Do the next re-write on the back of an envelope with a little more on the rebirth of our nation's economy and an economic analogy with the Gettysburg Address will be complete.

Thanks for this influential piece. Those who would rebuild the production base of the Information Age and who still believe in Yankee Ingenuity applaud your fighting spirit.

I'm going to link to this from EconomicsWorks.com and bibusiness.com.


I figured out the part about distractions, because I kept doing it to myself, and I KNEW it. When I was back at the University and had a crusher class I wanted to escape. I caught myself once, and had this little chat "hmm...why do you just HAVE to change the oil NOW?' Now I'm being crushed alive in a startup and I know with absolute certainty that what I am doing is worth a hundred million, AND the only thing that will stop me is ME.


I read lot's of biographies (of self made rich pepople). Almost every single one finishes at least one chapter (or book) with "... but don't give up!".

PG, you just scored.


I liked it, not because it is (or isn't) technical, but because it is inspiring. That's all I need to start working even harder and tell myself that all the decisions I've taken were the right ones.

Another inspiring speech is this one from Steve Jobs:

http://news-service.stanford.edu/news/2005/june15/jobs-06150...


What counts as not dying? If you drop the initial idea and start work on a very different one does that also count as dying?


Not usually. But it can be if the initial idea was good and the new one is bad.


Paul, you did another startup. It's Y Combinator. And judging by this essay, it won't die ;-) I love your determination.


I like very much your statistics: 1.- 50 % of YC startups will get success.

 2.- Only 1 of 1000 of startups will get success.

 3.- you can foresee the future of your startups:
     disaster perhaps with one exception, the one
     that thinks by himself.
 


Don't forget the numerous articles that indicate that nearly 100% of YC startups have found success. Quite a heady business this entrepreneurism is ... 0.1% chance, 50% chance, 99% chance ... it's all so ... "dynamic".


I totally agree with your niche market strategy and writing about stuff people care about, stickability is vital too! Thanks for these great ideas, Its a shame my deep passion is gobbled with my (NONPROFIT) star trek sci fi blog! A source of income would help run it!!


It's kind of depressing to not have any real startup peer group in Pittsburgh. News.yc is serving as a kind of substitute, for me. I'm really looking forward to when we get to turn our startup's shopping cart on and ask news.yc for feedback.


You need to get to a startup hub, if you're serious. It makes a huge difference in mindset, and odds of success.

I've started companies in Houston, Austin, and now in the Valley. Austin was vastly better than Houston, but Silicon Valley is worlds apart from anything I've ever seen.

The only benefit to not being in a startup hub is that you don't have as short of a runway during that very early self-funded stage. You can live on peanuts in most parts of the country...but in the valley you will go broke fast if you don't have income or funding. So, it seems like "not dying" would be easier in places where the cost of living is very low, but I think it's probably a zombie-like existence. You also don't have to move as fast...and if you aren't moving fast at 3 months into your company, you're as good as dead.


I'm an undergraduate in college, studying industrial engineering. I ask myself regularly what the point is, because I have absolutely no desire to work as an industrial engineer. You may remember industrial engineers as the efficiency experts from films such as Office Space and American Beauty.

So I know the thing to do is to drop out and move to the Valley. But the only socially acceptable way I had to do that was acceptance into Y Combinator, or angel funding from someone else.

So for now, my company is in Pittsburgh. It's going to be really easy to "not die" because there is absolutely no way for my company to fail because we have no expenses. Unless we get sued and can't afford to defend ourselves. While we're not dying, we should start making money. So if we have enough revenue to support a Bay Area or NYC lifestyle, we would happily move the company there, regardless of college education.


I should also add that, given the conversations I've had with investors since being out here and the things I know now: I believe quite strongly that my previous company would have been a success had I started it (or brought it) here. Several companies with very similar implementation and business models started around the same time (and whom I actually had numerous personal interactions with--their products being deployed along-side my companies on a similar scale) here in the valley have gone on to quite nice success.


this is really OT

im from austin, live in dallas short term now

but where did you find all the hot startup action in austin?

are there any groups or communities that you frequented? any websites that you conncected with other hackers on? is austinventures really the only game in town? It seems like austin has the free spirit startup culture, but I dont feel near the amount of startup community there as I do when I read about the valley on here and other startup oriented blogs/sites. maybe im just out of the loop tho. got any tips for an aspiring austin starterupper?


I was lucky enough to end up sharing an office with another startup, further along than mine (they had 5 million in revenues and 20 or so employees), because I did some consulting work for them and they had some spare space for a while as they grew (Austin real estate was depressed in 03 when they were negotiating and so they got a good deal on a 3/4 of a floor in the Bank of America building at the corner of 6th and Congress).

Perl mongers was also pretty interesting, though not startup-y enough. PUG (Python Users Group) also met a few times, and they were a bit more dynamic.

There's also some money in Austin. Austin Ventures is well-known and well-regarded, and they do a lot of deals. A few angels exist there, and if you're doing anything related to oil and gas or telecommunications you can find investors, if you beat the bushes. Other areas are not as well served.

But, the valley is in a class by itself. I wouldn't recommend starting up in Austin to anyone, now that I know how big the difference is between the #1 startup hub and the #5 startup hub...as pg pointed out in his article about startup hubs, the drop-off is steep. Boston is barely half as good as Silicon Valley, and everything else is likewise half as good as the next step up (I believe the list goes SV, Boston, New York, Seattle, Austin, but I might be misremembering). Might as well be in Dubuque as anywhere other than the Valley.


As a young (19 year old) co-op Computer Sciences student currently stuck in cubicle hell for 4 months I'd like to say that re-reading this essay just saved my day. I really wish I'd discovered Paul Graham a few years ago.


Really a good read. Business incubation is so much evolved in Western world...In India we are still struggling to educate people about VC n INcubation.

Archana [email protected] www.planeaikon.com


Or, in the words of the immortal bard 50 Cent, 'Get Rich or Die Tryin'.


glad I took the time to chill out today with this talk/paper. I've already felt like crawling away a few times and we are just at the starting line. I love the idea of making it really matter if you fail, making it public to friends and family, risking something of yourself, these are the things you think about when its grim, "what will her mom say?", how will we repay the CC debt?, when it will hurt to fall, your better off holding on tight.

very inspiring, thanks pg!


Great essay! It applies to life in general not just start-ups!


I don't think that million dollars can ever replace those years that you could have rather spent at school. Is money is everything Paul wants everyone to run after. Is there a place for passion for creating things without worrying about money, learning new stuff or just plain old play a better idea to spend your ONE life than to keep worrying about creating something that you would bag a big fat ass beurocratic giant to buy out? Paul seems to think his success is repeatable 50% of the times and looks like he won't hesitate to sacrifice schoole years of these kids for his part of million.


"Is there a place for passion for creating things without worrying about money, learning new stuff "

Funny you say that because every single founder I was with this summer had two things in common: they were passionate about what they were doing and they learned A LOT over the course of the three months.

Relax. If you dislike an individual, you can simply state it rather than using some twisted logic to express the same thing.


I think PG expressed why making money is important in an earlier essay. So that we get making money out of the way of us making a life, or something like that.


Check out Aaron's (partial?) response: http://www.aaronsw.com/weblog/perfectionism


Dangit Mr. Graham you're making me want to do a startup again!

(just when I'm finally making > $100k if you include all the bad-ass benefits & shit!)


Hoooooollllllly Crap! That was breathtaking to read. I can hardly type. Paul, man, how could anyone say it better?!?!


Thanks for posting your thoughts on start ups. This was very encouraging to read. See, we do need to hang in there!


Its a great post. Very reassuring to hear someone confirm and re-confirm that startups bring a lot of bad shit :) .


What a great article... once again. How inspiring, it comes at a perfect time for us. Kudos Paul!


Thanks Paul for deciding to write that. Reading it helped me.


So we're all experiencing the same thing?

That's relieving to hear.


Very good, made me wish I had not given up.


this is inspiring to read this article. I am reading the second article on this site. Good Job


Nice essay. A nice moral booster.


Inspiring (as always).


Inspiring. Thank you


thank you, i needed the boost, perfect timing. ;-D


Excellent!


"I only wrote it down because I only had two hours before dinner and think fastest while writing."

Hmm.. I wonder if writing can help one to think through software design faster, too.

I suppose that writing consists of actual programming, though.


It definitely helps, as does drawing.


Good essay. Just spent the weekend reading Hacker's and Painter's. Very good as well.


Also, this whole essay falls under the classic an quite fundamental analytical error of confusing correlation with causation, ie, startups who do "x" all wind up having success, therefore success is caused by "x".

Example - all of our successful startup founders admitted to smoking pot, therefore pot makes you successful at starting a startup.

Then the mind comes up with all sorts of sophistry to explain a possible relationship with a tentative link at best.

Example - all of our startup founders smoked pot ... must be some chemical thing that stimulates "creative thinking." And their "in the face of the man and his system" attitudes probably subconciously registered and gave them some sort of extra confidence. Yeh - that's it.

Just be careful when you follow the pied piper guys. Ever wonder what happens to guys who try and never make it? What happens to their careers? Do they go back to "Big Corp." and explain that they were "on their own" for 2 years? Most people will be jealous and snicker at them inside, thinking, "Who did you think you were, some genius or something?"

What happens to those guys. Obviously there are a lot of them. But you never hear about them. They're kept hidden. On purpose.

A professor I had once told me that the only reason people don't want socialism is because deep down inside they secretly expect that they're gonna hit the jackpot and dammit, nobody will come between them and their ferrari parked in front of their mansion full of sexy ladies.

And so we all labor on under similar secret personal delusions, each thinking that "somehow, someway ... in the end we'll prevail - because we're special that way."

And that's how the system works. Once in a while we get discouraged and read some financial porn-o-graphy about some new multi-billionaire success story to keep us sweating more and trying harder.

Only they don't tell you the part about how most of such success stories are usually deep, well-developed scams that serve other purposes.

Oracle had deep connections to intelligence agencies.

A recent (1year ago?) report by some french intelligence agency examined microsoft and concluded that it more than likely received quite a bit of help from the nsa.

Look at the charges about the connections that facebook's investors have with big brother.

And google? the "let's not be evil" company - what does it do the second it makes big money? Start offering lucrative retirement packages to attract intelligence guys to come on board.

You think all this is a coincidence? You don't think those peope have colleagues who call them up and say, "Hey - what do you think about so and so's search habits?"

Donald Trump, as fans of Rosie know, made his first "deal" at age 30 only because his billionaire father co-signed the bank loan. Then he died and left him most of his money.

His counterpart in vegas, Steve Winn, is now, as people are finding out, the "legit" clean face for the mob, which still controls vegas, though only more corporate and proper like.

Famed investing "genius" George Soros is now, as it turns out, less of a lucky genius than he is a front for a european faction of investors with very close, personal ties to the folks who decide financial policies for nations.

What do you think they discuss when these people all vacation together, the weather and whether Brad Pit and Angelina are getting back together?

No they discuss whether interest rates will rise or fall ... weeks ahead of official announcements.

THE POINT OF ALL THIS IS in the final analysis, you never know why a tech company became a big success.

Suppose you start a company where people catalogue their deepest fears and share them with each other.

You think it would be difficult to find funding for that from some VC firm with intelligence connections? If you could get people to trust you and sign up, you'd find tens of millions in first round funding over night.

Learn to think for yourselves and stop mindlessly following every pundit with a slick blog.

Just because somebody writes well doesn't mean that the info is useful. Just because they were successful 10 years ago when people were raising $100 million first round financing for a website that sells scissors to cut your dog's butt hair, doesn't mean they can do it now.

True story - some of you may remember this: 6 months before the 2000 market crash, 2 extacy potheads with rich parents raised $300 million seed financing for a site which imported sneakers and watches from europe that people who frequented nightclubs wanted but couldn't find in the U.s.

Soon they were all over FastCompany, Business 2.0, Wired, etc., blabbering for 50 page articles about "how to raise money" and "the new economy paradigm shift" this and that.

you think anybody would give those fools 50 cents these days? Don't think so.

Guy Kawasaki is very derisive and flippant about all the silly plans he gets from entrepreneurs. But what exactly has he done except become an expert at being an expert at makign every body feel he's an expert?

When you think deeply, most of these pundit blogs are nothng more then a clever, well-connected mutual admiration society where pundits all write about each other and how smart they are and link to each other's blogs and interview each other wherey they proclaim their own friends genius, etc. - As cools as giving your own forum comments props on the next forum.

Go ahead. Drop out. Look with big gleaming eyes at that facebook guy and think, "Maybe, someday, if I work hard enough and don't quit ..."

But make sure you realize that in today's world, where you'd be lucky to find a job at all that isn't on it's way to india or china or where-ever the next hot place to send US jobs is, if you don't make it ... well then what?

Try and try again.

Right. Easy for people like Bill Gates who came from a wealthy and unbelievably well-connected family (his mommy sat on the board of directors of the american cancer society, alongside the then IBM CEO --- wonder if that had something to do with his getting a meeting with them when he had no product to speak of yet?).

Easy to try and fail when you got financial backup, rich families, well-connected uncles who can help you get a job if you mess up.

But what if you don't? What if you're not one of the 1 in a thousand ... or 5 thousand who has any measurable success?

"Oh, you'll learn a lot and that will be valuable."

Try putting that on your resume and see who will care.

All I'm saying is think clearly before chasing pipe dreams and if you do it, do it because there is something really there and there's a better than average chance - not because some guy on the internet puts up glossy, emotional propoganda to give it another go.

Look at the housing market. Just a year ago you could still walk into a bank and find all these glossy, emotional posters - "Refinance now - NOW's the right time - You can afford it and we can help you afford it! Ask a representative today."

Now look what happens when euphoria hits reality.

Most of these pleas are from folks who believe that some "next big wave" is coming because Google and YouTube happened.

Google is, if you think about it, Total Information Awareness program - except its voluntary.

YouTube was a fluke.

Think carefully if your own impression of your chance of success is based on your own impression ... or one that was carefully crafted via slick PR firms and well-worded blogs.


hmmmmmmm

Thanks to Paul... I am trying to build something since 2005... and his words just push me!


Look - here's my point sans babble-bot 2.0 software: In ANY new endeavor, you need to have balance. Balance is the pre-requisite to the power you need to make it. The young, naive entrepreneur is supposed to focus on success because this re-weights the equation to give his enthusiasm a higher co-effecient. BUT - this has to be tempered a more mature, wiser presence who builds up your will to overcome and helps you refine your model by discouraging and criticizing you. I know this sounds dysfunctional but it's reality. You don't built muscle by having weights which help you pull them up while writing articles to encourage you to continue. You do so by finding the will to push inside yourself while the weights push against you. If you have a mentor who just blows sunshine and rainbows at you, how will you ever find and develop your entrepreneurial muscles? The other point is that enthusiasm has to be tempered by a cold hard calculation of reality. Not that either is more important - reality is in flux but enthusiasm only goes so far at some moments. Balance. This article just seems to convey a "you think you can do it, we think you can do it, and let's meet every week in a friendly mutual admiration society where everybody thinks they can do it." Cult-like. Aren't you better off in the long run meeting up with people who hate your guts and point out 30 flaws in your idea, so that you can get that much stronger by fixing 20 of them? Sure. It is harsh and brutal. Welcome to the real world of business. The operating motto is, "If you can be discouraged, you should be discouraged." All this article seems to do in my mind is change that to, "If you can be discouraged, well then we'll put you in an artificial environment where you'll receive a lot of outside encouragement at the cost to you of finding ways to develop your own ability to encourage yourself." And it never seems to cover the very real issue of "what if you just don't make it?" You know that venture capital adage of "1 in 10 of our companies go on hit the big time and that's all that matters!"? If that were true, well them we would be awash in thousands of Yahoos and Googles and YouTubes. But we're not. So the odds of making it are at best calculated wrong and at worst lied about. But if you got financing from smart VCs, that means you must have passed many, many prequalifying criteria. So why do you wind up statistically likely to not make it? I'm sure somebody will say, "Well, at YC, OUR criteria is far more clever and wise than any VC, so if you get in YC, your odds of making already are that much greater." In the end, you need an adult to say - go like gang-busters for 6 months, then if you don't see minimum this that and the other goals met, move on. Leaving it open-ended with a "just keep trying" approach only gives you the impression that if you just hang on, maybe next month will be that special one ... or the next month ... or the next one ... how then do you know it's not next year? Or the one after that? Or next decade? There are plenty of entrepreneurs whose idea was a decade ahead of its time. What happens to them after they maxed out 50 credit cards and mortgaged their homes? Nobody knows because in polite entrepreneurial society, it's best not to talk about very real risks. But ignoring them doesn't make them go away and being really, really committed doesn't reduce them very much. I'm not being pessimistic. I applaud you folks. But I find this go-go cheerleader coaching style dangerous. Hitting the weight room and getting up early in the morning, putting your sneakers on and going for a run will prepare you better for the big game. Listening to the cheerleaders tell you how great you are and how much they believe in you is only setting you up for a rude awakening.


"Leaving it open-ended with a "just keep trying" approach only gives you the impression that if you just hang on, maybe next month will be that special one ... or the next month ... or the next one ... how then do you know it's not next year? Or the one after that? Or next decade? There are plenty of entrepreneurs whose idea was a decade ahead of its time. What happens to them after they maxed out 50 credit cards and mortgaged their homes?"

I don't think YC encourages people to keep trying with an idea that doesn't work. Rather, they encourage them to drop the idea and find another one. Many YC startups have switched their idea even during the initial 3 months.

It's fairly common for a failing idea to still be a failing idea 10 years later. It's fairly uncommon for an entrepreneur to come up with 40 failing ideas in a row. Usually by the 4th or 5th, you've stumbled onto something decent.


>> I don't think YC encourages people to keep trying with an idea that doesn't work. Rather, they encourage them to drop the idea and find another one. Many YC startups have switched their idea even during the initial 3 months.

But you imply that if you keep switching ideas, it's guaranteed that soon you'll come up with the right one. What if you don't? How then do you account for the time? Where do you get the money that you spent back? There needs to be a clear line - if young kids are dropping everything and moving to Boston, that situation can only be maintained for so long. How do you determine when that is before that becomes personally ruinous. I see that a note is left that YC funded hundreds of startups. Great. how many went anywhere? What happens to the rest? Are they still in Boston? Did they move back? Can they still attend YC dinners? Does Paul still take their calls if they don't make it? Or are they in some weird limbo where they need to go back to "real life" but have to account for lost time and opportunities? Paul is not your father nor is he the father of any of these young people trying this. If you make it, great! But if you don't ... (sounds of crickets). Well let's just say I doubt he'll offer you room and board until you find the next thing or get back on your feet.

>> It's fairly common for a failing idea to still be a failing idea 10 years later.

Yes it is. It's also fairly common for a failing idea to become a huge hit on the 11th year because something in society changed. Entrepreneurs are usually a bit more right-brain oriented and can see patterns in social dynamics which is why they are more likely than others to predict how to profit from emerging patters. But predicting a change and timing it exactly are two different things, as anyone on Wall Street will tell you.

>> Many YC startups have switched their idea even during the initial 3 months.

That's my point exactly. How do you determine if you're wasting time or just one idea switch away? What if by the time you hit your idea the market is in the course of moving away from it? Do you get invested in continuously to keep trying? Who's paying your personal bills during this time? Does Paul write a letter explaining what you've been up to for 6 months if you go back to school? Are there companies in Boston that will hire you if you don't make it so you can stay around while you think of the next YC idea?


PG and Yamada are the Yin and the Yang of the startup experience.

One succeeded and is now overly optimisitic, the other failed and is overly bitter.


I don't think I'm overly optimistic. For one thing, I've both succeeded and failed (http://paulgraham.com/bronze.html). But also there are the 58 startups YC has funded over the past 2 1/2 years. With that amount of data, I think I look at the startup business with a fairly clear eye.


I don't think I'm overly pessimistic. I'm saying look at post-2000. What do you have, in reality? Google (intelligence connections), YouTube ... doubtful to have gotten off the ground if one of the co-founders wasn't coincidentally related to Jim Clark ... and MySpace, a "startup" which seems to have been "started up" by Fox itself ... and Facebook, which everybody knows by now is just a greedy jerk who stole somebody else's idea and found a VC firm with intelligence community ties who see a device for gathering info on personal relationships useful. BUT WHAT HAPPENED TO the several people NYT claims may have been the original people behind MyFace? They're suing or writing "I got shafted" memoirs. They didn't make it. What are the consequences? Nobody knows because for the most part such people are politely brushed under the carpet (with MyFace being an exception). Oh and some company that went public last week that does something with servers that I don't understand. What else? What else really made it? Flickr to a lesser extent. All I'm saying is if somebody with who didn't go to Horace Mann and Harvard or Yale and isn't related to somebody who may help behind the scenes came up with "the next big thing" ... NOW ... during THIS time period when China controls more of our economic destiny than silicon valley and wallstreet combined ... well then you should pay close attention to that person. They're super-smart in a way that is directly relevant in cold, hard reality land. But can you find such a person? Who? Thought so. Everybody else just take with a few dozen grains of salt. And people who know how to make it in tough environments will never show you how its done. Why would they? The number one rule in business is "Figure it out for yourself." I'm sorry but there are no shortcuts, no magic formulas, and the sooner you realize that the better. And people who tell you that they have some "system" for pumping out real-estate fortunes, or making a killing in the stock/commodity market, or pumping out multibillion dollar startups at-will (ecompanies, idealab, and the 300 or so "incubators" that got started 1998-2000) never made a penny in anything but getting people to sign up for their magical secret systems. And making money at one time period during certain circumstances does not the expert make. Honestly - who thinks mark cuban could start another company and sell it a year later for $5 Billion today? How about 1 Billion? I doubt he could convince anybody in today's market to give him a loan. I'll say what is being left out. More than likely you will not make it at YC or even Kleiner Perkins. You will probably fail. You might be inspired to come back again having learned much and made good contacts from the experience. But nobody at YC will give you a loan and pay your apartment rent and car bills while you look for a job to pay the bills until you recover and get ready to try again. And you need to be used to that reality because people who called will call less and less and then eventually they won't return your calls. For years. Until they hear you're up to something cool again. If you can deal with that reality, fine. Deal with it 1, 2, maybe 3 or 4 times. If it sounds to cold, rethink how much time you're ready to commit.


"What do you have, in reality? Google (intelligence connections), YouTube ... doubtful to have gotten off the ground if one of the co-founders wasn't coincidentally related to Jim Clark ... and MySpace, a "startup" which seems to have been "started up" by Fox itself ... and Facebook"

And del.icio.us, and Flickr, and Reddit, and Digg, and GMail, and JotSpot, and Picasa, and Twitter, and Blogger, and HotOrNot, and LiveJournal, and Scribd, and AddictingGames, and so on.

One of the most annoying things about starting up is that everyone assumes you're doing it because you heard about YouTube or Google and want to be though guys. No. I have no desire to run a $100B company. If I end up building one, it'll be by pure accident, like if my market niche is bigger than I thought and nobody bothers to buy us out.

Instead, I'm a startup person because my math teacher founded ClearPoint and sold it for $40M or so. Or because a friend of my dad sold a company for around that amount. Or because the dad of a friend founded Avici and cashed out at the height of the dot-com boom, when it was worth $3B. Or because a friend of a friend started Avid and ended up with a few tens of millions. Or because a coworker was an early employee at Stratus and ended up with a $3M house.

You probably haven't heard of any of these. That's the point. There's a lot of value-creation that goes on in the economy that isn't reported by the media, either because it's in an unsexy field like memory chips, or because the companies get sold before the media discovers them.

It does happen, though, and it happens to people who are fairly ordinary. All you need is a unique angle on some problem that nobody else has thought of.

(And actually, I'm doing a startup for a bunch of reasons other than "to get rich". When I chose my present job from a bunch of offers, it was because the founder said the company's mission was "to innovate", yet I eventually found that meant "I get to innovate, while you implement my innovations". Startups are really the only place where you can truly innovate, because it gets squashed at nearly all companies.)


>> And del.icio.us, and Flickr, and Reddit, and Digg, and GMail, and JotSpot, and Picasa, and Twitter, and Blogger, and HotOrNot, and LiveJournal, and Scribd, and AddictingGames, and so on.

Talk to me in 5 years when nobody even remembers, let alone uses these things. I know, I know ... you think "impossible - they're so widespread and useful!" Remember something called "GeoCities"?

And by citing these examples, I take it to mean you want something smaller that gets bought out by Big Corp International. Great. So you want to drop out of the system only to "innovate" for the system and put yourself at their mercy when they make an offer. But what if they don't?

>> One of the most annoying things about starting up is that everyone assumes you're doing it because you heard about YouTube or Google and want to be though guys. No. I have no desire to run a $100B company. If I end up building one, it'll be by pure accident, like if my market niche is bigger than I thought and nobody bothers to buy us out.

>> Instead, I'm a startup person because my math teacher founded ClearPoint and sold it for $40M or so. Or because a friend of my dad sold a company for around that amount. Or because the dad of a friend founded Avici and cashed out at the height of the dot-com boom, when it was worth $3B. Or because a friend of a friend started Avid and ended up with a few tens of millions. Or because a coworker was an early employee at Stratus and ended up with a $3M house.

So people who do it for the money are trite ... you on the other hand are evolved and do it from a "monkey see, monkey do" perspective. Ok I hope it works for you. But notice the timing of when your family and friends sold out. Talk to me after you pickup the Financial Times and read something along the lines of "China gets pissed after latest toy recall and dumps 1.3 trillion dollars worth of bearer bond and currency holdings, sending U.S. economy into tailspin from which it may never recover."

>> You probably haven't heard of any of these. That's the point. There's a lot of value-creation that goes on in the economy that isn't reported by the media, either because it's in an unsexy field like memory chips, or because the companies get sold before the media discovers them.

That's my point. How many of these were started in an atmosphere like YC though? Ask these people if it's really true that as long as you keep trying out of fear of shame, like the article suggests, then that's all it takes in the end.

>It does happen, though, and it happens to people who are fairly ordinary. All you need is a unique angle on some problem that nobody else has thought of.

No, you need a lot more than that as Aaron Greenspan and countless others can attest to.

>> (And actually, I'm doing a startup for a bunch of reasons other than "to get rich". When I chose my present job from a bunch of offers, it was because the founder said the company's mission was "to innovate", yet I eventually found that meant "I get to innovate, while you implement my innovations". Startups are really the only place where you can truly innovate, because it gets squashed at nearly all companies.)

So be it. Sounds like you have some career maturity to fall back on if you don't make it until you can recoup and try again. But think of the majority of the people that read this article. Mostly younger and with less experience I would say. And whereas failure is a badge of honor in SV and gets rid of your green-ness, you can explain to you're blue in the face how all entrepreneurs value early failure to others but they'll just dismiss you as a failure.

All I'm saying in the end is that SV is a unique situation. The Dot Com bubble, if you are a fan of history, was just a con-job to remove wealth via the market mechanism to set us up for war-mongering overseas. It happened before WW1, it happened before WWII, and it happened in order to mess up the economy and convince gullible corporations to ship jobs overseas because that's the way it's done in the "new economy." Which doesn't seem to work well. And now you have millions of young people with no options but to join the military. What a coincidence. Don't expect "Dot Com Part II" or even the 'ol "technolgoy maturity curve" of consulting lore. We're living in very, very strange times economically and if you're basing your future on doing your own thing, make sure u know what you're getting into. "Let's have meetings every week and have dinners every week and keep everyone updated." Great - I just saw a midnight screening of Office space at this theater near me. Don't forget to have the right cover fax sheet for those TPS reports too.


This article is complete nonsense and I don't think anybody will disagree by the time they read the end of this post.

Nice talk but the problem with this insight, like most on this site, is that it is largely in-applicable and I bet nobody would actually act on it if presented with the opportunity in real life.

Hey, Mr. Graham - I have the absolute best business idea in the world bar none and I'm so dead serious about it I'd sign a blood contract with you that I will commit Seppuku with a dirty, rusty, blunt sword if it doesn't radically alter the world in 4 years of its launch.

According to this essay, my "dead seriousness" about the quality of this idea should translate into a surefire success. Couple that with the notion that you won't need a weekly update as to what we're up to because you'll wind up a daily user.

Surely if this is the leading indicator of the next multi-billion dollar thing, a measly little NDA would be a small obstacle to have unfettered access to this. Care to sign a measly NDA to hear it?

Thought so. But why not - if I'm dead serious and you wind up a daily user and so you know what we're up to every day, then according to this article it's a surefire success story in the making.

Care to test the premise of this article? Thought so.

Same with that article on "outside the box ideas need to come more from outside the box people."

Outside the box people have good ideas all the time because they have a more strategic, top-down perspective and can see adjacent markets / fields of study where good ideas can be cross-polinated.

How many times have you looked at a product and thought to yourself, "I could do better than that."

11 years ago I thought, "What someone made a palm-pilot case ... with a flexible rubber keyboard on the inside which folded three ways to a full size, but flexible keyboard?" A friend and I made a working but ugly model out of parts from stuff we bought at Staples/Office Depot.

We were "dead serious" about making it work but after a year of college where we dedicated every spare minute to "making it work" nobody at palm would even listen to us because they found it impossible that anybody outside of palm could think of any useful ideas for a palm product. No investors wanted to talk to us because we didn't work for palm. And we couldn't afford the tens of thousands of dollars for the many patents it would require. BUT - WE WERE "DEAD SERIOUS." For a year.

This summer Sony just patented a "flexible, material-embedded data input device" ie, the same idea we had over a decade ago. But we were very serious so why didn't it work? The only difference between us and sony is $$$$$$ and connections - the real critical variables. Wake up people.

Try being one of those people with no connections in the industry and getting anybody in the field or investors or whatever to get you seriously enough to work with you.

In my experience, if by some far-out chance you ever get a credible party in an industry to sit down and take you seriously enough to listen to you, they still won't work with you out of sheer spite for for being an outsider and coming up with something insiders haven't thought of.

Most VCs will think you're stupid if you don't have an MBA, most programmers will whine on their blogs about how come nobody in the business world respects them just because they don't have an MBA, yet they in turn think anybody who didn't major in computer science is stupid, and so on and so forth.

The whole world is full of theorizing hypocrites and the sooner people wake up to this reality the better.

Many of these articles are taken from a top-down, "Wouldn't the world be better/nicer/more efficient if only ..." perspective.

I'm sure there are many brilliant programmers in china, bulgaria, romania, russia, etc. who would gladly hack off their legs for an opportunity to "do their thing."

But unless they live in California or, increasingly, Boston ... well tough luck.

So the CRITICAL VARIABLE is not "Dead seriousness" or even good ideas or even intelligence, resiliance, ability to ride out the storms, ability to motivate yourself when it appears like nothing is going right, etc. It's physical proximity to and connections with someone with the cash and connections to get stuff rolling.

How good idea is and how serious you are and how many times you call to tell people, "this is what we're up to today/this week/this month/this hour/next 5 minutes" would have no relevance if you lived in, say, Japan or Italy or Australia and you can argue all you want but you all know I'm right.


Before you get too excited about this article, realize that if you are not in the YC club, this article was not intended for you.

In other words, the warm encouraging phrases have qualifiers - you have to figure out what they are and if they apply to you.


For a more broadly targeted, more nuanced version[1] of this I found The Dip, by Seth Godin, quite helpful.

Like this essay, the book gives much advice of the "don't give up" type. But the book also mentions some cases when you should quit: you should quit activities that are a cul-de-sac, those in which you are not committed to become the best, or that don't help you become the best at what you most want to do. The rationale is that current society rewards the very best, ignoring the rest, out of proportion with actual quality/merit. I'm oversimplifying of course.

Obviously, PG doesn't think any of the YC startups is in a cul-de-sac, so he can dispense with that exception and tell all of them to just push forward. If anything, he warns the folks not to 'unquit' school and other attention/commitment escape valves.

[1] Edit: I was focusing on the "don't give up, don't lose focus" part. This essay has other big theme, shame as a motivator, which is not touched in The Dip.


But that's true for anything you read, online or otherwise. All advice or opinions have qualifiers that you need to evaluate.


The only qualifiers I see are "smart" and "flexible". If both those things apply to you, then so does the article.


How about this: If you are in the YC club, you and your cofounders, the idea, prototype, business model, user base have passed muster. Your team is in a startup hub like SFO/BOS. You will have the backing, connections and resources of YC.

Otherwise, the qualifiers that apply to any other startup in general, apply.


If this talk didn't apply to people not accepted by YC, Paul wouldn't have bothered publishing it.


Ok, I don't want to come off as whining, but I'm just really curious: who downmodded this comment and why? Usually when I get a downmod it's on a statement that's at least somewhat controversial, and I don't understand why this one would be. I can't figure out why anyone except possibly juwo would want to downmod it, and I know it wasn't him because you can't downmod replies to your own posts.


before you follow the herd and blindly down mod my comment:

you dont have to get into YC to succeed, but understand he was talking at an exclusive event - the final YC dinner.

Also understand the odds. He picks teams most likely to succeed. If he rates odds of success as 1/2 (or whatever the article said), and the odds of getting in are 20/400, then the odds of success for you and me, those who didnt get in, is 1/40. Which is 2.5% and vibes with I recall that people generally say that startup odds are 2%.


Only if you assume that you can't succeed unless you get funded by YC, which is rather flattering us.


EXACTLY. That is my general point - Don't be naive! If this article was intended as an internal memo, then it would be that - an internal memo. If people at YC meet up all the time I'm sure they could have many opportunities to discuss these issues at their "dinners" ... BUT INSTEAD its being pasted on the web. SO PLEASE, stop the apologetics with this "You need to be qualified for this message". No, you need to be someone on the internet to read this. That is the only qualification. I didn't type a password to get to read this, I don't know Paul, I'm not in YC (and I never "applied"). And as for being smart and flexible ... again. Stroking the egos of young, naive kids who think they have some special predestiny to succeed just because they have good ideas (or not), can put together some code and really, really want it badly. I got news for you. THIS ... IS ... A ... BUSINESS. You're being encouraged to "step up and endure" not because they like you and want to be your friend. Or because they think you'll make it. They want $$$. Then they'll be your friend. What if your idea never pans out? What happens to those people, because statistics-wise, you're more likely to wind up like them then the next Larry Page. Do they still get invited to YC dinners? Does Paul still call them up on their birthdays? Or are they given the ol' "Thank you, come again (when you have another good idea) ... now please leave?" I don't know. I never read about that. Maybe I'm wrong. But I dont' see a link to "guys who tried, failed for whatever reason, no matter how hard they tried, and are meeting on Wednesdays as a support group to motivate each other until they figure out the next idea while they're working at Starbucks." Everybody loves you and invites you to dinner when you're making it. When you fail, you're a stupid loser and nobody likes you. JUST LOOK AT THE CULT-LIKE WORDING of some of these comments ... "this is 'not for everybody' ... it's only for 'smart and flexible' people." Right. It's not for everyone - just the "chosen". "The few, the proud, the "smart and flexible." So if you disagree, by implication you're stupid and rigid? How can you not see this black-and-white 2-bit late night infomercial aspect. "With my system, you too can buy billions of dollars in real-estate with no money down! All you have to do is be very very serious and committed to success! But - this is not for everbody! This is only for "smart and flexible peope. And if you quit your job and risk your career in the next 60 minutes, we'll send you this free pen! Operators are standing by!"




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